Friday 30 July 2010

What are you doing right now?

I read a story about a life coach, who recorded this message on his answering machine: “Please tell me who you are and what you want; if you think those are trivial questions, consider that 95% of the population goes through life and never answers either one!” It’s an entertaining story and it reminds me that seemingly trivial questions are often the most effective. I often joke with groups that my primary role on a workshop is to ask all the really obvious and “stupid” questions and recently I started to ask myself the obvious question – when it comes to my chosen career, what am I trying to do?

Having thought about it quite deeply, I think there are three answers to that question. The first – and most superficial – is that I’m trying to train people on various topics. That’s fine but training someone is never an outcome: the purpose of training, after all, is not knowledge but action. The second answer is that I’m trying to help people or make their lives easier in some way. That’s a key value for me; I know that the times in my life when I’ve been most dissatisfied with my work are those times when I don’t feel like I’m helping anyone. But, laudable as it may be, it still doesn’t quite answer the question.

For me, the answer is that I’m trying to create three things in delegates. Awareness: you cannot make any changes – or even decide not to make any changes – if you are unaware of what you’re doing now and/or unaware of the alternatives. Secondly, choice: whatever we do, whatever our situation, we are all volunteers. We do what we do because we choose to do it – even when it comes to something as fundamental as living. We continue to live because we have not chosen the alternative. Thirdly, consequence: whatever we do, whatever actions we take or do not take, there are consequences that flow from it. Those consequences may be obvious and what you intend or they may be unintended and come as a complete surprise.

I’ve presented those three things – awareness, choice and consequences – as sequential but they are inextricably linked. For instance, understanding as much as possible about consequences makes for better-informed choices. The one thing that I’m not trying to do in my workshops is convince or persuade you that what I’m saying is right. Persuasion leads, inevitably, to competition and conflict and that doesn’t help me achieve my objectives. I believe a little scepticism is a vital and healthy ingredient in a delegate and I encourage it. You don’t have to believe what I say just because I say it – I encourage you to try for yourself.

As you go through life this week, stop periodically and ask yourself what it is you’re trying to do – and what you’re not trying to do: you may be surprised by the answer.

Friday 23 July 2010

Training isn't working - post script

As regular readers will know, over the last few weeks the blog has been looking at why it seems that training doesn’t work and what you can do, as managers and the people commissioning training, to change that. This week, I’d like to return to the topic for last look and to share with you something that I found whilst researching the topic.

Let me being by asking you a question. If you were diagnosed with a life-threatening illness but could avoid it by changing your behaviour, would you change your behaviour? If you said something like “yes, of course” you’re like most other people that I’ve asked that question. And, like most other people, you’re probably wrong: the sad fact is, statistically, you’re highly unlikely to change your behaviour.

Think about it this way. Healthcare in the US costs around $1.8trillion a year – the overwhelming majority of that is spent on illnesses caused by five behavioural issues: too much smoking, too much drinking, too much eating, stress, and not enough exercise. All of those things can be prevented or avoided by behavioural changes – but aren’t.

The most shocking example of this that I found was a quote from Dr. Edward Miller, the dean of the medical school and CEO of the hospital at Johns Hopkins University, one of the most prestigious medical institutions in the world. He was talking about patients with heart disease so severe that they have to undergo surgery, a traumatic and very expensive operation that can cost more than $100,000. About 600,000 people have bypasses every year in the United States, and 1.3 million heart patients have angioplasties -- all at a total cost of around $30 billion. These operations temporarily relieve chest pains but rarely prevent heart attacks or prolong lives - about half the time, the bypass grafts clog up in a few years; the angioplasties, in a few months. The causes of this are complex. Sometimes it’s a reaction to the trauma of the surgery itself but most patients could avoid the return of pain and the need to repeat the surgery – not to mention stop a disease that could kill them – by adopting healthier lifestyles. But very few actually do.

Says Dr Miller, "If you look at people after coronary-artery bypass grafting two years later, 90% of them have not changed their lifestyle. And that's been studied over and over and over again. And so we're missing some link in there. Even though they know they have a very bad disease and they know they should change their lifestyle, for whatever reason, they can't."

Change is not hard to do – change can happen in an instant. We can all change things – and things can change for us – in a heartbeat. But, in the words of the Japanese proverb with which I started this blog, nearly a year ago, beginning is easy, continuing is hard. Studies in the US find that what doctors often do is try to motivate people to change with fear – they confront their patients with the ultimatum, change or die. The surprising thing is that people get used to anything: even the fear of death as a motivator stops working as we get used to the idea that we’re going to die. Now, doctors are changing to a more positive message: change and live consistently proves to be more motivating. People can change – we just need a positive reason.

Thursday 15 July 2010

Training isn't working - part three

Having spent the last couple of weeks trying to convince you that training doesn’t work, this week it’s time to turn our attention to the things you can do to make sure that it does. The good news, with which I teased you last week, is that there are some relatively simple things you can do to greatly improve the chances of seeing real, on-the-job application of the things delegates learn on workshops.

This diagram shows how training and development should work, at an organisational level. It starts on the left, with the identification of a business need. What is it that the company or team needs to achieve? What is the goal the individual is working towards? What, in other words, is the purpose of the training – what is it designed to achieve and how does this help the individual, the team or the company?

Moving into the middle box, in order to achieve this goal, the company, team or individual needs to start doing something – it’s only natural to assume that, in order to achieve goals you’ve never achieved before, someone somewhere needs to start doing something they’ve never done before. What is that “something”?

This then drives the right-hand box; to do this “something”, what kind of training do people need. This is when the training intervention can be put together – safe in the knowledge that the workshop (or whatever it is) is designed specifically to achieve business-relevant results.

The picture shows a shaded area around the behaviour box – this is the environment within which the delegates will be trying to apply what they’ve learned. That environment can be destructive and unhelpful, as we’ve covered previously, or it can be supportive and helpful. If you’re a manager, you can make all the difference.

Talk to your people before they go on the workshop. Ask them questions like:

  • As a result of this training, what will you do differently?
  • When will I see you doing it?
  • What help do you need to put what you’ve learned into practice?

Keep in touch with them and use the trainer that you hire – any good trainer worth his or her salt with provide after-workshop support of some kind, so make sure you or the delegates make the most of it. What goes on at work, the messages you give to the people who’ve been on training, the support you offer, the encouragement you give, will make all the difference. And, of course, I’m honour bound to point out that if you want to make big changes – get inspired!

Friday 9 July 2010

Training isn't working - part two

Last week, I think we covered enough statistics to convince even the hardiest sceptic that training isn’t working. The question this week, is why does this happen and the answer lies, in research by Geary Rummler and Alan Brache (1995), who found that 80% of performance problems relate to factors within the work environment. In other words, what happens outside of the training room gets in the way of application.

In my experience, three scenarios occur repeatedly, and make application difficult, if not impossible:

Training for no reason

I’m working with a multinational company training sixty of their managers, at great cost, simply because they haven’t had any training for a couple of years and the company thought some training might be a nice idea. Training is supposed to be performance enhancing: it's the bridge that takes you from point A to point B. If there isn’t a point B, why do it?

There is a reason – the delegates just don't know what it is

There is an idea that training can “fix” people. A manager has a member of staff with performance or behavioural issues; they don’t want to confront the issue directly, so they send the member of staff on a training course, in the hope that they’ll learn something and change. It’s not always that extreme, though: so many times, I see delegates who’ve had no conversation with their managers in advance of the workshop – they’ve just been sent there. What does that do to their willingness to learn?

Nothing happens afterwards

What happens after the workshop is crucial – if on-the-job reinforcement is missing, there's no reason or incentive to do anything. It’s difficult to sustain changes in behaviour and often we need help and support; if that’s not forthcoming, most of what we learn is gradually forgotten.

Of course, a fourth reason is that sometimes the training's just bad. A poor workshop or a poor trainer (and, lets face it, some are terrible) won’t generate any kind of change or application at all – but that’s a topic for another day!

So what’s the solution? There’s a great quote, attributed to both Einstein and Woody Guthrie (it’s easy to get them confused): “Any fool can make something complex; it takes a genius to make something simple. The inspired philosophy is simple things, done well, repeatedly: the good news is, for all of these problems there some very simple solutions and we’ll look at them next week.

Thursday 1 July 2010

Training isn't working

Have you ever engaged a training company? What differences did you see as a result of the training? If the answer to that is “very little” then I’m not surprised because training, it seems, just isn’t working.

Plato said the beginning of wisdom is the definition of terms. When I say working, I mean there is a noticeable transfer of learning to the business: what happens in the training room doesn't stay in the training room but it leaks out into the business. That's important because it's one of Donald Kirkpatrick’s four key measures for training:

  • Level one – Evaluation (did they like it?)
  • Level two – Recollection (did they remember it?)
  • Level three – Application (did they do anything with it?)
  • Level four – Impact (did it make a difference?)

Level one (evaluation) tends to be done most but produces data of the least value. Data at Application and Impact levels is harder to come by but what information is about paints a depressing picture.

In 1985, John Newstrom studied the perceptions held by members of the ASTD and there was a commonly held belief amongst them that training was not effectively transferred to the workplace. They believed that:

  • Only 40% of the training content was applied to the job by the learner immediately following training.
  • Only 25% of the training content was still applied to the job by the learner after six months.
  • Only 15% of the training content was still applied to the job by the learner after one year.

Remember, this is perception and not necessarily reality but it is supported by other figures. Baldwin and Ford (1988) conducted a survey of the academic literature of the time on training effectiveness, and concluded, “Not more than 10% of the estimated $100 billion spent each year on training by the American industries actually resulted in transfer to the job”. Although doubt has been cast on the validity of this statement, in terms of the exact percentage and the estimated spend, it’s very similar to studies carried out by USA Today and by Ford and Weissbein (1997).

In 1992, Tannenbaum and Yukl conducted a review of the available literature, and concluded that the transfer of learning to job performance was generally low. They reported that relatively few learners, as low as 5%, actually applied in the workplace what they had learned in the training room, figures similar to those found subsequently by Stolovich (2000).

Have I convinced you – or merely bored you with a whole bunch of figures? The fact is, as Stolovich concluded, “Training alone is not effective in achieving on-job application of knowledge”. Next week we’ll look at why that is and, more importantly, what you can do about it.